— Editorial · 80 publications · 2026 edition

The world beyondthe cart, writtenby those who build Magento.

80+ editorials and research on how to build a high-intensity eCommerce. Long-form reading, first-hand data, opinions put in writing.

✦ 80 editorials✦ 6 topic areas✦ Magento · Shopify · Hyvä✦ Performance marketing✦ Local SEO · PIM✦ 12k readers / month✦ 80 editorials✦ 6 topic areas✦ Magento · Shopify · Hyvä✦ Performance marketing✦ Local SEO · PIM✦ 12k readers / month✦ 80 editorials✦ 6 topic areas✦ Magento · Shopify · Hyvä✦ Performance marketing✦ Local SEO · PIM✦ 12k readers / month✦ 80 editorials✦ 6 topic areas✦ Magento · Shopify · Hyvä✦ Performance marketing✦ Local SEO · PIM✦ 12k readers / month

B/00 — Editorial archive

E-commerce Marketing: Strategies & Guides

Filter by topic area. 22 articles visible.

AI Overviews e zero-click: cosa deve fare un eCommerce quando Google risponde senza far cliccare
002
E-commerce Marketing: Strategies & Guides15 September 2026

AI Overviews e zero-click: cosa deve fare un eCommerce quando Google risponde senza far cliccare

Read the article →
Google AI Mode: cosa cambia per SEO e Shopping degli eCommerce
003
E-commerce Marketing: Strategies & Guides8 September 2026

Google AI Mode: cosa cambia per SEO e Shopping degli eCommerce

Read the article →
ChatGPT Ads in Italia: come funziona la pubblicità che sfida Google e Meta
004
E-commerce Marketing: Strategies & Guides1 September 2026

ChatGPT Ads in Italia: come funziona la pubblicità che sfida Google e Meta

Read the article →
AEO for eCommerce: structured content and data feeding the answer cited by an AI agent
005
E-commerce Marketing: Strategies & Guides31 August 2026

AEO per eCommerce: posizionarsi nelle risposte degli agenti AI

Read the article →
What elements should a high-quality e-commerce product page include?
006
E-commerce Marketing: Strategies & Guides30 October 2025

What elements should a high-quality e-commerce product page include?

Read the article →
How to use Google Business: a practical guide to improving your online presence
007
E-commerce Marketing: Strategies & Guides17 September 2025

How to use Google Business: a practical guide to improving your online presence

Read the article →
Geo-local marketing on Google Maps: winning strategies for local businesses
008
E-commerce Marketing: Strategies & Guides8 September 2025

Geo-local marketing on Google Maps: winning strategies for local businesses

Read the article →
Voice search website optimisation: 2025 strategies and best practices
009
E-commerce Marketing: Strategies & Guides29 August 2025

Voice search website optimisation: 2025 strategies and best practices

Read the article →
Local link building: strategies and tips for quality local backlinks
010
E-commerce Marketing: Strategies & Guides15 August 2025

Local link building: strategies and tips for quality local backlinks

Read the article →
Local SEO for businesses: 2025 updated guide for small enterprises
011
E-commerce Marketing: Strategies & Guides8 August 2025

Local SEO for businesses: 2025 updated guide for small enterprises

Read the article →
How to boost your ecommerce conversion rate: Strategies included
012
E-commerce Marketing: Strategies & Guides9 May 2025

How to boost your ecommerce conversion rate: Strategies included

Read the article →
How to increase ecommerce sales?
013
E-commerce Marketing: Strategies & Guides20 March 2025

How to increase ecommerce sales?

Read the article →

FAQ

The most searched answers in this section

What does eCommerce mean?

eCommerce (electronic commerce) is the buying and selling of goods and services over the internet through websites, mobile apps, marketplaces or social commerce. It covers every digital commercial transaction, from a single B2C order on Amazon to large B2B flows over EDI.

Read more

What is the difference between B2C, B2B, D2C and C2C?

B2C sells to end consumers. B2B sells to other businesses, with dedicated price lists, negotiated terms and high volumes. D2C is the manufacturer selling directly, skipping distributors. C2C is between private individuals, typically on marketplaces such as eBay or Vinted.

Read more

How does an eCommerce work?

An eCommerce combines a software platform (Magento, Shopify, WooCommerce), a product catalogue, cart and checkout, one or more payment methods (cards, wallets, BNPL), logistics and a CRM/ERP for orders and customers. On the back end it integrates PIM, warehouse management, carriers and e-invoicing.

Read more

How much does it cost to launch an eCommerce?

A professional eCommerce costs between 5,000 EUR (Shopify with a template) and 300,000+ EUR (enterprise B2B Magento with ERP) in 2026. Main cost drivers are platform and development, PIM, ERP and logistics integrations, hosting, launch marketing and ongoing maintenance.

Read more

What is the best eCommerce platform in 2026?

There is no universal answer. Shopify Plus suits high-volume B2C and fast time-to-market. Magento (Adobe Commerce) with Hyvä is the leading choice for B2B, strong ERP integrations and complex catalogues. WooCommerce works for small merchants, BigCommerce for mid-market international projects.

Read more

— Partner with Armah

Tell us about your project.
We turn it into revenue.

Your first call with one of our consultants is free and no-obligation. Reply within 48 working hours.